Sonder | Reframe Your Marketing
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Reframe Your Marketing

Traditional marketing no longer drives growth

A recent AIMIA study found that 69% of marketing does not work.

For an increasing number of marketers the ‘exposure’ model of mass reach and high frequency is delivering diminishing returns. With the seismic changes in the media landscape, we need to rethink the modern communications model.

Traditional marketing no longer drives growth

A recent AIMIA study found that 69% of marketing does not work.

For an increasing number of marketers the ‘exposure’ model of mass reach and high frequency is delivering diminishing returns. With the seismic changes in the media landscape, we need to rethink the modern communications model.

20% of people using adblockers
Subscription services dominate media usage
Media fragmentation exploding
Mass audiences disappearing

A revolutionary way to communicate

What if there was a way to connect with a large number of people by leveraging something you already have?

More valued connections

Greater advocacy

Less wasted exposures

Inside-out Communications

Watch this short video to see how the model works

Ready to explore an inside-out approach?

Get in touch and we will help reframe your assets